Description

This introductory textbook explores the multi-disciplinary nature of events management and aims to provide the practical skills and professional knowledge students need to succeed in the events industry. It introduces the key issues facing the contemporary events industry, from health, safety and risk management to sustainability to developing a market-oriented business.This introductory textbook explores the multi-disciplinary nature of events management and aims to provide the practical skills and professional knowledge students need to succeed in the events industry. It introduces the key issues facing the contemporary events industry, from health, safety and risk management to sustainability to developing a market-oriented business.