ABPCO Webinar - What you need to know about applying the ABPI Code
The ABPI Code of Practice is the pharmaceutical industry’s commitment to operate in a professional, ethical, and transparent manner, for the benefit of patients and the public. Pharmaceutical companies’ activities at an event that takes place in the UK will fall within the scope of the ABPI Code.
This course will help you better understand the practical application of the ABPI code when delivering meetings and events. Featuring real-world examples and relevant code cases, this course will help you ensure your meetings comply with the requirements of the ABPI code, satisfying both legal requirements and the needs of delegates, sponsors, exhibitors and compliance teams. Updated ABPI Conference Guidelines will be published shortly and, subject to availability, be covered as part of the course.
More information hereABPCO Webinar 13 May.
AEO Marketing Social (member- only event)
The Association of Event Organisers (AEO) has confirmed the return of its AEO Marketing Social, taking place on 14 May 2026 at Informa Markets, London.
Now in its third year, the complimentary, member-only event brings together marketing executives through to senior marketers for an evening of practical discussion and peer-to-peer exchange.
mia in-person training - Deep Dive Enquiry Handling
Great enquiry handling sets the tone for the client relationship and is key to winning business. In this session, we’ll introduce the DIVE model (Discovery, Insights, Value, Engage) and explore how to use it to handle enquiries with confidence and a client-centred approach.
More information and booking here.

mia webinar - New to Sales Environment: Learn to Manage Enquiries Effectively
If you’re new to a sales environment and want to build confidence handling enquiries, we’d love you to join our upcoming webinar.
New to Sales Environment is a practical, hands-on workshop designed specifically for venues and hotels. It will help your sales team learn how to effectively qualify enquiries and manage incoming leads using a consultative, customer-focused approach.
During this session, we’ll cover:
- Building rapport in person, over the phone, and via email
- How rapport shapes the way you sell
- Proven telephone techniques
- What qualifying really means—and how to do it well
- Using open and closed questions to guide better conversations
Whether you’re just starting out or looking to sharpen your approach, this session will give you the tools to turn enquiries into meaningful opportunities. Book here.

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