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Is A Brand's Sustainability Commitment Evident In Their Events?

This report combines qualitative and quantitative research, comprising interviews with four global brands and a survey of event industry professionals. It examines whether brands create a culture for sustainability within their events as successfully or robustly as they do within their corporate culture. It also looks at future opportunities and includes a case study of Copenhagen as a 'capital of sustainable meetings'.
File Type: application/octet-stream
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Created Date: 13-11-2016
Last Updated Date: 18-10-2024