Document Search
Please use our search tool below to search our entire document library. You can restrict the search to a specific category using the dropdown selector.
The Decision to Attend Study (for conventions and exhibitions)
The Decision to Attend Study (for conventions and exhibitions)
Description
The vision of this research study is to first gain new behavioural insight on attendees as 'consumers', with special needs and preferences. Then, use this insight to develop new industry strategies to maximise attendanceThe vision of this research study is to first gain new behavioural insight on attendees as 'consumers', with special needs and preferences. Then, use this insight to develop new industry strategies to maximise attendance
Follow us