Press Release - Research

Summary of research content/aims: M&C's 2017 Global Planner survey looks at this vital segment of the events industry, compiling statistics on meeting locations, budgets, priorities and more for gatherings held outside of the US this year and beyond. The survey garnered responses from 188 North America-based planners (128 in the corporate world and 60 affiliated with associations).

Summary of research content/aims: This is a survey of 10,000 people who were asked what they were willing to overspend on when it comes to festivals, as well as what influences the products they buy. It ranks a number of items including food, alcohol and soft drinks, branded merchandise, and facilities.