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Social Media Marketing for Global Destinations in the Meetings and Conventions Industry
Social Media Marketing for Global Destinations in the Meetings and Conventions Industry
Description
This paper highlights the current use of the social media by meetings and convention destinations and also identifies a range of best practice. It suggests that important to any social media marketing campaign are management systems and analytic tools which can help to measure a campaign's reach and effectiveness.
This paper highlights the current use of the social media by meetings and convention destinations and also identifies a range of best practice. It suggests that important to any social media marketing campaign are management systems and analytic tools which can help to measure a campaign's reach and effectiveness.
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