Industry Research

UK Music, the umbrella organisation for the commercial music industry, has produced a new report outlining music tourism's contribution to the UK economy. Also with analysis from Oxford Economics, the report reveals a substantial increase in the popularity of attending live concerts and festivals over recent years. The key findings are:

• Music tourism contributes ¬£3.1 billion to the UK economy through direct and indirect visitor spend.
• Between 2011-2014, the number of tourists attending music events in the UK increased by 34% (from 7.1 million to 9.5 million).
• There has been a 39% increase in the number of overseas music tourists visiting the UK between 2011-2014 (546,000 in 2014).
• Music tourism sustains 38,238 full time jobs.

The report also details the volume and value of music tourism for each region of the UK.

This research report, Football tourism scores for Britain, shows that 800,000 international visitors to Britain last year went to a football match and spent a total of £684 million during their time in the country, representing a 15% rise - or an increase of £89 million - compared to when the research was last conducted in 2010.

Highlighting the mass international appeal of Premier League football and its increasingly valuable role as a global draw for visitors to Britain, the research also demonstrates football's effectiveness in enticing international visitors to Britain at quieter times of the year and
encouraging visitors from overseas to explore different parts of Britain, particularly the North West and the North East of England.

The 'UK Conference and Meeting Survey', now in its 22nd consecutive year, has a specific focus on the value and volume of the market and the performance of meeting venues. It also highlights key market trends identified by venues. The results provide a definitive insight into the business events sector and are widely used to inform investment, advocacy and marketing activities.

The research was carried out by Tony Rogers of Tony Rogers Conference & Event Services and Richard Smith of RJS Associates.

Copies of the full UKCAMS 2015 report are available priced £145 + VAT. Visit http://www.ukcams.org.uk to download an order form.

For further information: contact Tony Rogers tel: +44 7887 596727 or email: tony@tony-rogers.com

The 'UK Conference and Meeting Survey', now in its 22nd consecutive year, has a specific focus on the value and volume of the market and the performance of meeting venues. It also highlights key market trends identified by venues. The results provide a definitive insight into the business events sector and are widely used to inform investment, advocacy and marketing activities.

The research was carried out by Tony Rogers of Tony Rogers Conference & Event Services and Richard Smith of RJS Associates.

Copies of the full UKCAMS 2015 report are available priced £145 + VAT. Visit http://www.ukcams.org.uk to download an order form.

For further information: contact Tony Rogers tel: +44 7887 596727 or email: tony@tony-rogers.com

Report by EIBTM Industry Analyst, Rob Davidson. The report is designed to help benchmark your own performance in 2014 and anticipate likely developments in the market in the year ahead.