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Industry Research

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The report provides an overview of the international association meetings market for the period 2002-2011, with detailed rankings of countries and cities for all regions of the world by numbers of meetings hosted.
This is a periodic (every three to five years), large-scale survey covering multiple aspects of meetings held by international organisations and associations. It is designed to help all involved in the process of organising international meetings to get a sense of changes over the years and the challenges of the current environment.
A study into the ways in which live music feeds extensively into cultural life as well a.s the cultural economy. It raises some areas of concern for the sector, pressure points, and issues requiring further dialogue
The vision of this research study is to first gain new behavioural insight on attendees as 'consumers', with special needs and preferences. Then, use this insight to develop new industry strategies to maximise attendance

The Value of Business Events
 4 KB
 13-11-2016

This paper pulls together the results from a number of studies around the world examining and assessing the value of business events to national economies and to wider society in general (often referred to as 'beyond tourism benefits'). It provides a critique of the various studies and also makes recommendations for other countries to undertake new studies.