Industry Research

Majority of attendees do not celebrate or recognize St Andrew's Day. Majority of attendees do not stay in hotels or other commercial accommodation.

This is the first phase of a 3-phase study seeking to highlight best practices in destination marketing organisation strategy in the 21st century. The initial results are based on responses from 327 DMOs worldwide. The Phase 1 study research identified three transformational opportunities for DMOs: interacting with and leveraging the new marketplace; growing and sustaining the destination brand; evaluating and evolving the DMO business model

Volume, value and key trends data for the UK conference and meetings sector from a supply-side (i.e. venue perspective).

This report is based on a global survey conducted in December 2015 and aims to provide an up-to-date assessment of the development of, and outlook for, the global exhibition industry. It provides data by world region and also for a number of specific countries

This research examines four themes: the need for expertise on the part of event bookers; the need for companies and organisations to respect off-site training and its demands on delegates; connectivity with free and fast Wi-Fi in venues; price factors including hidden extras appearing on venue invoices to clients.